Istanbul Health and Technology University INFORMATION PACKAGE / COURSE CATALOGUE
| Engineering Management (With Thesis) | |||||
| Master | TR-NQF-HE: Level 7 | QF-EHEA: Second Cycle | EQF-LLL: Level 7 | ||
Course General Introduction Information
| Course Code: | MHY503 | ||||
| Course Name: | Strategic Management | ||||
| Course Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | TR | ||||
| Course Requirement: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | Necessary | ||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||
| Course Coordinator : | Ar.Gör. HAZAL YAREN YALIRSU | ||||
| Course Lecturer(s): | Dr.Öğretim Üyesi Ufuk Saka | ||||
| Course Assistants: |
Course Purpose and Content
| Course Objectives: | The course aims to equip students with the knowledge needed to assess internal and external factors impacting businesses, develop analytical skills for aligning businesses with their environment, and identify strategies and policies that can help businesses compete effectively in the market. |
| Course Content: | The course aims to teach students the SWOT analysis technique to enhance their strategic thinking in business and to become effective strategists. It also covers portfolio analysis techniques and strategies for making informed strategic decisions. |
Learning Outcomes
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The students who have succeeded in this course;
1) The course aims to equip students with knowledge applicable at the top management level 2) . The course introduces the connections between businesses and their external environments 3) The course focuses on defining the different levels of strategy within an organization. 4) The course aims to develop students' analytical and strategic thinking skills. |
Course Flow Plan
| Week | Subject | Related Preparation |
| 1) | : Introduction to Strategic Management | |
| 2) | Strategy and its Relationship with Similar Concepts | |
| 3) | Stages of the Strategic Management Process | |
| 4) | Environmental Analysis (SWOT) | |
| 5) | : Business Analysis | |
| 6) | Organizational Purpose (Objectives, Mission), Economic and Non-Economic Objectives | |
| 7) | Strategic Benefit and Portfolio Analysis Techniques | |
| 8) | Midterm Exam | |
| 9) | Strategy Creation – “Growth Strategies” | |
| 10) | Withdrawal Strategies | |
| 11) | : Functional Strategies | |
| 12) | Strategy Implementation, Strategy and Organizational Structure | |
| 13) | : Strategy and Organizational Culture | |
| 14) | Final Exam |
Sources
| Course Notes / Textbooks: | • Hayri ÜLGEN ve Kadri MİRZE,“Stratejik Yönetim”, Arıkan Yayınları, 2007. • Erol EREN; “Stratejik Yönetim ve İşletme Politikası”, Der Yayınları, 2000. |
| References: | • Hayri ÜLGEN ve Kadri MİRZE,“Stratejik Yönetim”, Arıkan Yayınları, 2007. • Erol EREN; “Stratejik Yönetim ve İşletme Politikası”, Der Yayınları, 2000. |
Course - Learning Outcome Relationship
| No Effect | 1 Lowest | 2 Medium | 3 Highest |
| Program Outcomes | Level of Contribution |
Learning Activity and Teaching Methods
| Anlatım | |
| Course | |
| Homework |
Measurement and Evaluation Methods and Criteria
| Yazılı Sınav (Açık uçlu sorular, çoktan seçmeli, doğru yanlış, eşleştirme, boşluk doldurma, sıralama) | |
| Sunum |
Assessment & Grading
| Semester Requirements | Number of Activities | Level of Contribution |
| Presentation | 1 | % 20 |
| Midterms | 1 | % 40 |
| Final | 1 | % 40 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| total | % 100 | |