| İşletme (İngilizce) | |||||
| Lisans | TYYÇ: 6. Düzey | QF-EHEA: 1. Düzey | EQF-LLL: 6. Düzey | ||
| Ders Kodu: | BUS107 | ||||
| Course Name: | Girişimcilik | ||||
| Ders Yarıyılı: | Güz | ||||
| Ders Kredileri: |
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| Öğretim Dili: | EN | ||||
| Ders Koşulu: | |||||
| Ders İş Deneyimini Gerektiriyor mu?: | Hayır | ||||
| Dersin Türü: | Zorunlu | ||||
| Dersin Seviyesi: |
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| Dersin Veriliş Şekli: | Yüz yüze | ||||
| Dersin Koordinatörü: | Dr.Öğr.Üyesi MUHAMMED MUHSİN LİYAKAT | ||||
| Dersi Veren(ler): | Muhammad Mohsen Liaqat | ||||
| Dersin Yardımcıları: |
| Dersin Amacı: | This course aims to develop students’ creativity and entrepreneurial mindset and help them apply these capabilities for career development. It approaches entrepreneurship as a process of creating value through innovation, identifying opportunities, and solving social problems using business models. The course combines traditional entrepreneurship concepts with practical tools such as the Social Business Model Canvas to design, test, and develop startup ideas. Students learn to observe needs, generate ideas, build business models, and develop strategies to manage uncertainty and failure. The course is based on action learning and requires students to develop and present a business model and basic venture plan. |
| Dersin İçeriği: | Week 1 — Introduction to Entrepreneurship • What is entrepreneurship? • Social vs commercial entrepreneurship • The entrepreneurial mindset • Introduction to Ashoka Turkey • Sustainable Development Goals (SDGs) Week 2 — Economy and Entrepreneurs • Economy and entrepreneurship • Characteristics of entrepreneurs • Types of entrepreneurs • Legal structures for SMEs • Entrepreneurial process Week 3 — Opportunity and Ideas • Are you an entrepreneur? • What is a good idea? • Invention vs innovation vs enterprise • Learning about ideas Week 4 — Problems and Opportunities • Finding problems • Seeing opportunities • Social problems • Social value and impact Week 5 — Social Business Model Canvas I • Introduction to Social Business Model Canvas • Structure and logic • Problem–solution fit Week 6 — Social Business Model Canvas II • Value proposition • Customer segments • Channels and relationships • Revenue / impact logic Week 7 — Social Value and Impact • Latent social value • Latent social impact • Measuring social impact Week 8 — Case Study and Application • Unlocking the Wealth in Rural Markets (HBR) • Application to Turkey • Ashoka Turkey cases Week 9 — Financing Your Business • Self-funding • Crowdfunding • Small loans • Venture capital Week 10 — Startup Thinking • Why startups fail • Letter to a first-time founder • Common startup mistakes Week 11 — Resilience and Failure • Bouncing back • Learning from failure • Entrepreneurial resilience Week 12 — Canvas Revision and Improvement • Editing the canvas • Feedback and refinement Week 13 — Final Presentations • Final canvas presentations • Evaluation and discussion Week 14 — Reflection and Closure • What we learned • Key takeaways • Future applications • Course reflection |
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Bu dersi başarıyla tamamlayabilen öğrenciler;
1) Explain the concept of entrepreneurship and the entrepreneurial mindset Identify opportunities and problems 2) Analyse idea development and social business model processes Develop a business model using the Social Business Model Canvas 3) Present a venture idea and develop a basic business plan |
| Hafta | Konu | Ön Hazırlık |
| Ders Notları / Kitaplar: | Entrepreneurship Theory Process Practice, Entrepreneurship: Theory, Process, Practice, Cengage Learning The Lean Startup, The Lean Startup, Crown Business Social Entrepreneurship, Social Entrepreneurship: What Everyone Needs to Know, Oxford University Press Instructor lecture notes and course materials Other materials: Ashoka Turkey case examples and profiles United Nations Sustainable Development Goals (SDGs) resources Unlocking the Wealth in Rural Markets Conference paper and book chapter provided in class Canvas templates and worksheets |
| Diğer Kaynaklar: | Kuratko, D. F. Entrepreneurship: Theory, Process, Practice. Cengage Learning. Ries, E. The Lean Startup. Crown Business. Bornstein, D., & Davis, S. Social Entrepreneurship: What Everyone Needs to Know. Oxford University Press. Kapur, M., Dawar, S., & Ahuja, V. R. Unlocking the Wealth in Rural Markets. Harvard Business Review, 2014. United Nations. Sustainable Development Goals (SDGs) Reports. Selected academic journal articles on entrepreneurship and social entrepreneurship. Case studies and teaching materials provided during the course. |
| Etkisi Yok | 1 En Düşük | 2 Orta | 3 En Yüksek |
| Dersin Program Kazanımlarına Etkisi | Katkı Payı |
| Anlatım | |
| Beyin fırtınası /Altı şapka | |
| Bireysel çalışma ve ödevi | |
| Ders | |
| Grup çalışması ve ödevi | |
| Okuma | |
| Ödev | |
| Problem Çözme | |
| Proje Hazırlama | |
| Rapor Yazma | |
| Rol oynama | |
| Örnek olay çalışması | |
| Web Tabanlı Öğrenme |
| Yazılı Sınav (Açık uçlu sorular, çoktan seçmeli, doğru yanlış, eşleştirme, boşluk doldurma, sıralama) | |
| Ödev | |
| Uygulama | |
| Grup Projesi | |
| Sunum |
| Yarıyıl İçi Çalışmaları | Aktivite Sayısı | Katkı Payı |
| Projeler | 4 | % 40 |
| Ara Sınavlar | 1 | % 20 |
| Final | 1 | % 40 |
| Toplam | % 100 | |
| YARIYIL İÇİ ÇALIŞMALARININ BAŞARI NOTU KATKISI | % 60 | |
| YARIYIL SONU ÇALIŞMALARININ BAŞARI NOTUNA KATKISI | % 40 | |
| Toplam | % 100 | |
| Aktiviteler | Aktivite Sayısı | Süre (Saat) | İş Yükü |
| Ders Saati | 14 | 2 | 28 |
| Sınıf Dışı Ders Çalışması | 14 | 1 | 14 |
| Ödevler | 4 | 5 | 20 |
| Ara Sınavlar | 1 | 2 | 2 |
| Final | 1 | 4 | 4 |
| Toplam İş Yükü | 68 | ||